Can a small business afford a custom sign in todays economy?
We know that in these hard economic times everyone is trying to find ways to cut corners and save a few dollars. Some businesses feel that a custom business sign is an expense they can cut from their budget. However, Custom Signs are the least expensive and yet one of the most effective forms of advertising for any business, large or small. Custom signage and custom vinyl banners work like a silent salesman promoting specific messages to a target audience 24 hours a day, 7 days a week, 365 days a year. And you can get full color banner printing for the price of a one color vinyl banner from SignsUS.com. Using other media for advertising requires paying month after month and you never have the benefit of ownership. Plus, you have no assurance that you’re reaching potential customers. The Small Business Association gives the following statistics regarding custom signs for your business. • On average, one additional on-premise sign resulted in an increase in annual sales revenues of 4.75%
