Can a guild change its name or tabard?
– A guild’s name may be changed by the guild master contacting a game master by in-game ticket, and politely requesting that the guild name be changed. The guild master must be the person to contact the GM, and the name being changed to must be within Blizzard’s naming policy. The other option is if the name is reported for violating Blizzard’s naming policy. A Guild Tabard can be changed at any time by the guild master by simply visiting a Guild Master in any home city. The cost of this is 10 .