Can a French Grocery Store Teach You to Be a Better Product Manger?
The Grocery Problem So what’s the most exciting thing that you did last week? I have no idea what your answer might be, but I’m willing to bet good money that going to the grocery store was not high on your list. Over in France the product mangers at a company called Chronodrive have figured out a way to solve this problem. What makes their solution unique is that it actually works unlike so many other attempts in the past (can anyone say “Pets.com”?) Would you like to know what they did? What The Product Mangers Realized All good product managers start at the same point: where the customer is feeling the pain. It really wasn’t hard to figure this one out – nobody has enough time anymore and so shopping for food has gone from a mild annoyance to a major inconvenience. I know what you’re thinking: why not use the Internet to solve this problem? Well good thought, but that’s not much of a solution. It turns out that other French product managers had that same thought. There was a problem
