biggest challenges and biggest rewards of being a fabric merchant?
We are having a lot of fun selling fabrics on Etsy. Our customers have been wonderful so far. The unique thing about our shop is that we do have a brick and mortar store. Because of our additional overhead, we are unable to sell designer fabric for $6-7 per yard like many of the “gray market” merchants. To make up for this, we offer a large variety of Fat Quarter bundles, which many shops are unable to do. We have the benefit of having an entire quilt store to choose from, so a lot of our bundles are custom, not something you can find anywhere. We also tend to have a lot more yardage available if people want more of a certain product, which is nice. What’s your personal stash like? I like to think my stash isn’t too big, but I tend to forget that I have a lot of WIP bins that contain many of my fabrics! I have a lot of bright and funky fabrics. They are sorted by designer and by color. Who are your favorite designers, from the past and/or from the present? Anna Maria Horner, hands down