As one of the modern pioneers of biodynamics, what are your plans to broaden the spectrum of biodynamics?
Braun: Well, for one, our company along with a number of biodynamic producers, including Frey Vinyards, Café Altura and others, have joined together to create a biodynamic trade association to help get the message out. We will actually have a “biodynamic pavilion” at the All Things Organic (ATO) show, so people can come there and learn about it. I will also be speaking at ATO and several other conventions, however I think my biggest contribution is making the products we offer available. We are now selling our product through the online grocer, www.peapod.com, and it will soon be in natural food markets and hopefully conventional grocery stores as well one day. Quality is what makes the case for biodynamic. Once people try it they are sold, so we just need to get the product out to market and make it more readily available. OP: So why did you choose to start with spices, teas and coffee? Braun: Serendipity, I guess. I knew of producers both here in the United States and around the worl
