Are Xlibris marketing services mandatory?
Certainly not. But always remember that regardless of what type of book you have written, if you want your book to sell, a marketing plan is a must. There is no right or wrong way to market your book, each manuscript requires a different tactic to optimize your book’s sales potential. Xlibris provides a range of marketing services to help you reach out to your target audience and acts as your personal marketing firm, running campaigns on your behalf in order to foster interest, awareness, and ultimately book sales.