Are trade shows a good opportunity to place orders or determine a business deal?
It′s relative. The undeniable advantage of a trade show is actually being able to gather a large number of suppliers in one time and space. The disadvantage is that people coming from around the world ignore the fact that business customs in China are very different than anywhere else, and Chinese people demand time and patience in order to get to know his/her customer. Furthermore, trade shows rarely offer competitive prices and companies often hide their latest and most innovative products from their competitors.