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Are trade publications really FREE and why?

April 26, 2017Free Publications Trade

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Are trade publications really FREE and why?

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While subscriptions to all the trade publications on the TradePub.com web sites are free, some publications offer a limited “free trial period” followed by a solicitation for a paid subscription should the reader wish to continue receiving the magazine. TradePub.com never invoices for subscriptions. Doing business in today’s competitive environment requires a serious commitment to stay abreast of trends and technology, and every business needs a technology infrastructure to perform effectively and efficiently. Trade publications and their advertisers want to give you information you need to do business. It’s worth it to them to give you the magazine free because you have a genuine need for the information and products described therein. Advertisers need a vehicle to deliver their message to you which justifies spending advertising dollars to give subscriptions for free.