Are there major differences between designing Outerwear and Streetwear?
Turnaround time for outerwear is much longer; right now were designing and developing a line that wont be at retail for more than a year and a half. What are your favorite pieces youre working on right now and when will they hit the streets? My personal favorites are the Times Line jacket and pant and the Smarty Soldier jacket and pant. Weve been working with two leading accessory companies on an outerwear jacket and pant collection that really embodies the spirit of the companies. I cant really spill the beans yet. We also have a pigment died dobby material that will be in the line, which is an emerging die technology for outerwear fabric. How do you improve your designs & final product year after year? The best way to improve a product is to get out on the hill and use it. If you sit behind a computer and never actually get out on the hill to use the product or if you dont know how to snowboard, it will be much more difficult to make a snowboard product better. Some of the best ideas
