Are there legal and ethical boundaries that media should respect when covering HIV/AIDS?
JK: In 2010 we are living in an era where AIDS is openly discussed in most societies by governments, media and communities themselves, although it remains a sensitive topic. Still, testing for HIV and revealing that to your family and community are very difficult decisions for many people. The boundaries are in respecting the health, dignity and personal decisions of those affected. As UNICEF continues to work with media outlets around the globe, sensitivities involved in filming women in clinics or posting images of children who are HIV positive are always highlighted. This is in addition to sharing information about stigmatization and the realities facing the individuals and families affected. It is important to have the consent or agreement of the HIV positive person or affected families before sharing their images and stories. It is about respecting the dignity of that person and family and protecting them, as they are not always treated respectfully in their own communities. The f