Are the new Apple iPods attractive to athletes?
Apple have launched their new range of iPods today. Most of us won’t rush out and buy the latest version, but it attracts us away from their competitors when we next buy a replacement. I don’t mind products occasionally changing shape or getting smaller as technology advances, but whilst products such as the iPod touch have only got slightly thinner, the iPods for sports enthusiasts morph into new shapes with every new generation. The first two generation iPod Nanos did have a small screen, but this was when iPods were just used for listening to music and the screen was just used to find the track you wanted, and it was sufficient. Nike had teamed up with Apple to launch Nike+, the accessory all casual sports enthusiasts had to have, and sports clothing began to have convenient Nano sized pockets. Then along came the third generation, an inch shorter and great for wearing whilst exercising. The problem was whilst the iPod hit the stores in early September the accessories took a while t
