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Are the booking of commercials just a “look” thing?

April 26, 2017booking commercials look thing

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Are the booking of commercials just a “look” thing?

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A. No, there’s a 50/50 rule that applies when producers are considering hiring talent for a commercial. Yes your “look” is a part of it and the other half is your personality. You must develop a pleasing personality in order to be successful doing commercials!