Are Purchasing/Supply Chain Professionals Finally Cluing in to Twitter?
In his July 15th Spend Matters post titled “Ten Reasons Why I’m Finally Sold on Twitter (and Tips for Making it Work for You),” Jason Busch indicated that he is “back on Twitter with a vengeance.” In fact he even used the word “addict” to describe his renewed level of Twitter activity. Is this a promising indication that the purchasing profession is beginning to break out of the manacles of the stagnated thinking that has led to its steady decline in relevancy over the past few years. (Note: do not confuse my last statement pertaining to relevancy as being applicable to an organization’s supply practice itself. Procurement within the global enterprise has in fact gained significant recognition relative to its increasing importance to a company’s bottom line. What I am referring to is the inability of the profession (including associations) to help professionals keep pace with this heightened awareness.) Here is a link to my article in its entirety (http://procureinsights.wordpress.com/