Are postcards the best form of advertising around?
Trying not to be biased…but YES! Postcards have proven year in and year out that they are the most effective marketing tool available today. Pound for pound and dollar for dollar they have a much higher Return On Investment then any other form of marketing. Why? Because it is cheaper compared to advertising in magazines and television, and you are targeting a specific demographic. You have control over who you market to and how many you want to send out. You can spread your budget out and mail once a week, every other week, or once a month. Targeted, colorful, informative, and inexpensive makes Direct Marketing a key investment in your business.