Are other Internet Organisations doing these kinds of things, or is it just Apple?
There are a number of other online movie services that already exist but unfortunately haven’t managed to attract many customers. Apple, however, is already being cast as a leading competitor with its entry. Other companies – such as Amazon.com in the US and Reeltime, an Australian company that recently launched a local movie download service – offer feature films over the internet, but none seem to have the integrated hardware, software and content in music, TV, music videos, podcasts, games and of course now movies to match Apple. To download the music and movies, don’t you need a pretty strong internet connection? You certainly need a “high bandwidth” connection such as ADSL to deliver movies and music to your computer. In fact the very prospect of these types of new services adds to the pressure on Australian telecommunications companies such as Telstra and Optus to improve the standard of broadband across the country. It would seem that in most cases an average-length movie can be