Are Fish Fact Sheets Reaching the Target Audience?
– The researchers interviewed anglers on the Savannah River to determine the effectiveness and perception of a supplemental fish fact sheet jointly developed by South Carolina, Georgia, federal agencies, and the Consortium for Risk Evaluation with Stakeholder Participation. The objectives of the study were to determine: (1) whether anglers had previously read the Fish Fact Sheet or had knowledge of the consumption advisories; (2) what message they gleaned from the fact sheet; (3) who they thought the fact sheet was intended to reach, and who should receive the Fact Sheet; (4) who should be most concerned about health risks from chemically contaminated fish; and (5) what was the best method of communicating and distributing the advisory and health risk information. In 1991, the authors interviewed 92 fishermen (37% black, 62% white) during the fishing season. One half of the fishers interviewed had some knowledge about consumption advisories, mainly from the media (64%). There were no e
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- Are Fish Fact Sheets Reaching the Target Audience?
