Are companies integrating security technologies with industrial operations?
How? Kenney: Brady Corp, an international manufacturer and marketer of complete identification solutions and specialty materials, has employed new label technologies in addressing supply chain management issues, both in the manufacturing and distribution processes. One such technology is radio frequency identification. RFID is becoming a mainstream technology to gain real-time visibility of assets and supply chain efficiency by providing easy access to a complexity of information on product location and movement through the supply chain or manufacturing operation. Brady is also leveraging its technologies in developing high-performance identification products that help authenticate products and protect brand integrity either covertly or overtly. Brand protection can take many forms, depending on the type of product and who will be the product authenticator. On the consumer level, overt technologies like employing holographic labels currently work best; at the manufacturing level, a num
