Are Celebrities Driving The Trend In Designer Perfumes?
Going back a few years there were but a few designer perfumes on sale at your posh department store. The big names were Estee Lauder, Chanel and Guerlain. Whilst these names are still around and still make some wonderful perfumes it seems that celebrities are now the driving force behind the perfume sales. It seems that every Hollywood starlet must have her own perfume and range of cosmetics. Do Celebrities Get A Hand In Designing Their Perfume? I guess this depends on the celebrity and how much they interested. Those that have a long term vision of their career I guess may take an active role in the design and development because they want a fragrance that reflects their image long term. Image is everything in Hollywood. Its what drives sales and keeps you in the headlines. Those perhaps that are short-sighted may be inclined to slap their name to any product, take the cash and run. Apparently, Celine Dion took a very active role in the development of her designer perfume. Thats not t
