Apart from competitions, which OMC initiatives are aimed at young stylists and their education?
First, in 2007, OMC is launching a global certification worldwide. This OMC certification diploma will enhance the hairdresser’s image in his/her country and salon. Secondly, OMC will create an accredited school membership program for the Hairdressers’ Federation. This will build the confidence and image of young students for when they leave their academic schools and plunge into the real salon world. Which methods does OMC use for communicating with the hairstylists? OMC is using professional trade publications, like ESTETICA, and OMC on-line publication. We are also taking advantage of the Internet option, keeping hairdressers up-to-date with our constantly-updated website-www.omchairworld.com. Finally, we’ve talked a lot about the future, but what’s your biggest pet project for the next few years? The OMC’s number one priority is to maintain its mark of excellence in the beauty industry. This involves many initiatives, such as the creation of an “OMC Prestige Club” membership with m
