Affiliate systems already exist, why do we need PaySwarm?
While affiliate programs are one avenue for a blogger or website owner to sell content, what they really want is the ability to sell content directly from their website without having to send their customers to an external website – they want to create a solid online presence for their community and affiliate links detract from that presence. The PaySwarm system also allows website operators to set their markup fees independently. With the system, content producers and distributors set their fees and royalties independently and dynamically. The combined total results in the final price of the product. This allows independent control over the final prices on the network – which leads to market efficiencies, while ensuring that royalties set by the content companies are always respected. Some bloggers may choose higher fees because of the strength of their followers, others might choose lower fees because they are attempting to attract more purchases from their site. The end result is th