Do Americans use much olive oil?
Indeed they do. In fact, olive oil has become the fastest growing segment within the cooking oil category in supermarkets across the country. Sales have more than tripled in the past 8 years to about $240 million on the retail level making it the third best-selling type of oil in the United States. Today, over 69% of all olive oil sold in the United States is a blend of refined olive oil and Virgin Olive Oil; about 18% is Extra Virgin Olive Oil and about 13% is in the new United States category Extra Light olive oil.