Can Cheerios Really Reduce Cholesterol?
General Mills has successfully marketed their Cheerios brand of cereal to the point of it becoming widely recognized as a healthy breakfast food that helps to prevent heart disease. Are their claims for real, or are they nothing more than marketing hype? One thing we can be sure of is that General Mills is pushing Cheerios as a “heart healthy” food very aggressively. The Cheerios box proudly boasts it’s cholesterol lowering capabilities and prominently displays the very expensive American Heart Association seal of approval, and just in case you overlook them, there are plenty of Cheerios commercials to make sure that you get the message. Is Cheerios a Cereal or a Drug? For several years, the Cheerios box proudly proclaimed that the cereal can lower your cholesterol by 4% in 6 weeks. The FDA took exception and sent General Mills this warning letter back in May indicating that such a claim is in violation of FDA policy and classifies Cheerios as an unapproved drug. This is in spite of th