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Why is it hard to buy free range pork?

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Why is it hard to buy free range pork?

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Free range pork is generally grown by family farms, not massed produced. Free range is more labour intensive and small farms just do not have the economy of scale that the intensive piggeries rely on. A free range producer must receive a premium for their product. The lack of a legal definition for free range means that small producers are unable to differentiate their product from those within the industry that have chosen to take advantage of the lack of labelling laws and misleadingly brand their product as free range and undercut the genuine producer. The free range producer does not get support from industry in the development and marketing of their product as the large intensive producers do. Factory farms have been trading on people’s ignorance about pig production systems. Consumer demand will see the free range industry grow. Start asking your butcher to stock it to encourage more farms to convert to free range. Certified Free Range Pork farms; • Do not use sow stalls or farro

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