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What is ad optimization?

April 26, 2017AD optimization

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What is ad optimization?

2 Answers

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Yahoo! allows you to optimize your ads within an ad group. When the Ad Optimization feature is turned on, Yahoo! will display those ads in your ad group that have been shown to perform better. When Ad Optimization is turned off, all ads within an ad group will be shown in equal proportion.

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Posted

Yahoo! allows you to optimise your ads within an ad group. When the Ad Optimisation feature is turned on, Yahoo! will display those ads in your ad group that have been shown to perform better. When Ad Optimisation is turned off, all ads within an ad group will be shown in equal proportion.