Is dairy/milk vending profitable?
Yes, dairy vending can be a profitable business for schools given the right product mix, pricing and operational components. A huge sales opportunity can be realized by offering dairy products such as yogurt, cheese and pudding along with milk in multiple flavors in school vending machines. The 2008 issue of Vending Times, The Census of the Industry, revealed the success of milk vending. From 1997 to 2007 milk vending revenue increased nationally from $446,150,000 to $860,000,000. Actual unit volume increases went from 892,300,000 units in 1997 to 957,000,000 units in 2007. Not only can dairy vending be financially rewarding, it also offers beverages and snacks that are nutritionally rewarding to consumers. 1 The Fluid Milk Strategic Thinking Initiative (FMSTI), a marketing think tank representing the “got milk?®” Milk Mustache Campaign, recently conducted tests to evaluate the opportunities for milk vending in schools regarding sales potential operating dynamics and optimal product mi
