Does The Top Level Domain Matter?
The panelists usually regard the rightmost portion of the domain name (.com, .org, etc.) to have no significance to the case. However, there have been a few exceptions where the TLD was considered of some importance. When the Puerto Rican supermarket chain Pueblo challenged “their” name in .com, .org, and .net, they rolled to victory on the .net front (over a domain warehouser who wasn’t really doing anything with the name other than trying to sell it, though he seemed to have registered the name as part of a bunch of town and city names, not to infringe on the supermarket), but were handed stunning defeats on the other two. Judge Perluss (who I mention some more below) was the panelist here, and showed uncommon sense in letting the operator of a noncommercial city guide to Pueblo, Colorado keep the pueblo.org domain, giving a decision that (in an extreme rarity) actually acknowledged the distinction in the domain endings: “The top-level domain “org” customarily is in usage by non-prof
