Whats the story behind Dynamism?
Krone: Dynamism became famous for supplying early-adopters around the world with the latest and greatest, direct from Japan. As the business grew, it evolved into a focus on high-end mobility–focused on a limited selection of products that is best-of-class and cutting-edge in every category. You’ll find the latest gadgets from Japan, innovative 1-pound PCs from Korea, exclusive mobile phones, even the world’s first consumer-focused RFID reader from a French designer. So Dynamism is a boutique-like shopping experience and coupled with a heavy emphasis on personalized customer service–our goal is that you feel like you are dealing with a luxury hotel concierge that happens to be a tech expert. It’s all a great model, but we wanted something different for Gizmine. BBG: Why Gizmine? Krone: Shopping in Tokyo is a chaotic, sensory overload experience partly thanks to compellingly unique gadgets, cuteness, design, technology, luxury, kitsch — and extra helpings of gadgets and cuteness. We
