Why run a sweepstakes?
Consumers constantly wade through a sea of advertisements, and traditional marketing techniques continually become less effective as they saturate consumers’ senses. Consumers today have more control that ever over what advertisements they actually see. A sweepstakes gives your prospects a reward-based incentive to respond. An online sweepstakes has the unique ability to create one-on-one personalized relationships with your audience. Whatever your marketing objective, running a sweepstakes is one of the most efficient and cost effective solutions available.