Where Do Nonprofits Get Their Revenue?
What your nonprofit does–your programs–is the highest priority for any nonprofit manager. revenue generation is the second. New ways for nonprofits to raise revenue spring into existence every year, but where those funds come from stays pretty much the same year after year. There is also a basic inventory of methods that should form the back bone of your fundraising efforts. These are, literally, your “bread and butter.” So, where do nonprofits get their revenue? • Individuals are the largest source of funding for nonprofit organizations. According to Giving USA, total charitable giving in the U.S. reached more than $303 billion in 2009. Of that amount 75% came from individuals. • Corporations give in order to get…exposure, publicity, community respect, market share. Their funding is
