Is diabetes education truly profitable?
Yes, but educators must explore other money-making opportunities As diabetes educators, we need to be conscious of the economic realities. We can’t just show up at the office or hospital and expect the program to keep running; it does not happen naturally. Whether the department head or the last dietician on the totem pole, we must be creative and find ways to generate revenue for the program because it can shut down at a moment’s notice, and this is happening all over. Story continues below↓ADVERTISEMENT GA_googleFillSlot(“ET_DiabetesMetabolism_MediumRectangle”); Diabetes educators have to think like Michael Jordan. When he played in the NBA his salary was not huge compared to today’s standards, but he made hundreds of millions of dollars a year on endorsements and acting and speaking engagements. Diabetes education is our core business but can lead us into other opportunities, such as serving on speaker bureaus, doing pump and meter trainings, writing, over-the-counter product sales
