What is song plugging?
When a song is “plugged”, it’s presented by someone connected to both the publisher and the record label. Their experience, connections and expertise can play a big role in whether a song gets heard by an artist or record label, especially if the songwriter is not well known. In most cases, the song being “plugged” has already been critiqued, tweaked, arranged and produced on a demo, and presented by a publisher, so it’s strength if placed into the marketplace has been evaluated and its potential for success enhanced. Disclaimer: Holy Mountain Music and Jerusalem Road Publishing present this information in good faith, in an effort to assist singer-songwriters and artists to gain a fuller understanding of aspects of the music business today that affect their potential for success directly. As a business and ministry, we’re constantly learning and growing in an effort to provide excellence in all that we do. In this day and age of rapidly changing information and successful methods for g
