What is ShowStoppers @ IFA?
ShowStoppers @ IFA is a special event planned by IFA and ShowStoppers. It builds on “Press Meets Business” from IFA 2007 and 2006 – and organizes company launches, product introductions, sneak previews and demonstrations for journalists and industry analysts attending IFA. ShowStoppers @ IFA is where reporters and industry analysts discover the future of business, consumer, lifestyle and digital technologies for home, for work, for play. It’s a relaxed, informal event fueled by a full buffet and premium open bars. Journalists work their way around the room, visiting with sponsor companies. As a sponsor, you showcase and demo your products and services — from home electronics and digital entertainment, to imaging, photography and video; from SMB and enterprise products and services, to home automation; from wireless, smartphones and “handies,” to VoIP, WiFi and WiMAX; from telematics to navigation; from microwaves and washers, to refrigerators equipped with Ethernet ports and bar-code i