How is banner delivery calculated?
A typical campaign will usually have a set number of banner deliveries over a time period (typically 31 days). To meet this target, a daily impression count is calculated (ie. the total number of impressions for this campaign divided by the number of days in the campaign) to ensure banners are delivered evenly. Banner delivery is then calculated on a daily basis, meaning that we will try to deliver the daily impression count every day. We always try to ensure over-delivery of banners on a daily basis, so the target impression count can be met. • Do I get charged for over-delivered banners? No. Due to ever changing site traffic patterns, you may not receive the calculated daily impression count per day during some days, however, the over deliveries on other days will make up for this shortfall. • What are the payment options? Payment is by PayPal, wire transfer or bank check. For instant activation of campaign, PayPal and wire transfers are recommened (bank checks can take up anything t