Why ABA IndieCommerce?
The previous commenter had already given an excellent answer. As for Drupal, it is an excellent platform, I just launched a blog based on Drupal theme ( from https://www.templatemonster.com/drupal-themes.php ), I like it more than WordPress.
Lars Townsend, who oversaw the launch of the Politics & Prose website on ABA IndieCommerce’s Drupal platform, recently shared some thoughts on the benefits of having an e-commerce site in general and the advantages of the new Drupal platform specifically. The bookstore, its website, and electronic communications with customers are “extensions of P & P’s very community,” he explained. “We do sell books online, but in my opinion, selling books via the Internet is a very distant fourth objective to: • Informing people about what’s going on at P & P; • Encouraging people to come into the store, presumably to buy books; • Helping people find the books they want to read, and finally; • Increasing online sales.” Townsend noted that 84 percent of Politics and Prose website visitors “arrive from within 25 miles of the store, 92 percent from within 50 miles. Furthermore, the ‘Directions to the Store’ webpage is P & P’s fifth most frequently visited page.” There had been a misconception among the
