Why artificial sweeteners?
The formula contains herbs, which can be difficult to make taste good using sugar as a sweetener. Sugar can also cause a high, followed by a low as it enters the body, which defeats the purpose of energy production. It also appeals to a wide audience, as industry data shows that 69% of consumers want low to no sugar products. While some people are concerned with safety, there are no known studies linking the use of the sweeteners we’ve selected with health risks. While Stevia is an herb that can provide sweetness, the US government currently does not allow it to be combined into food supplements/foods as a sweetening agent.
