Why do men wax?
• Feels more hygienic and cleaner • Less body odour especially in the summer • Benefits to sportsmen e.g. swimmers, athletes and cyclists • Improved appearance and enhanced muscle definition • Shows off piercings and tattoos • Increased self-confidence because when you look good you feel good about yourself • Partners prefer the smooth look • Waxing of intimate areas heightens sensitivity Waxing removes hair by the root and therefore re-growth is slower, softer and sparser so is a better alternative to shaving and hair removal creams.