Do SEO and Link Building In-house, or Outsource?
Search engine optimization (SEO) and link building are two of the most important things that determine the success of your website. You may wonder if you should work the SEO in house, or if you should outsource it from the start. There are a couple of situations in which you would be better off outsourcing from the get-go: • You know little or nothing about web page design and outsource that so you don’t have to deal with it • There is no time to waste on trying out things that might or might not help But for many website owners, doing SEO and link building in-house is a good first step. Sometimes it can be done perfectly well in-house, but if not, you can always hire an SEO expert if you need one. If you know the general ideas behind SEO and the importance of link building, there is a ton of free guidance online, much of it provided by Google, the search engine that much SEO is directed at.
SEO is website optimization for search engines.
This means that you will have to work regularly in such areas as:
Keyword selection
Internal optimization
Link building
Technical SEO
With that said,
SEO Itself is much more than just SEO.
If you don’t have a lot of time, it’s best to outsource it to a good company to get regular SEO consultation and progress report. This works well
