How does Overture work?
Overture is a search network. Overture advertisers list their sites in the search results which are distributed across the Web to more than 80% of all active Internet users on sites like Yahoo!, Lycos, Infospace, MSN and many others. You choose how much to pay for each potential customer. Overture listings are ranked by bid amount, which is what you pay when a user clicks on your listing. Your search listings result in potential customers to your site and a high return on your advertising investment.
