What is a QR code?
A QR Code (Quick Response Code) is a special kind of bar code that can be read by mobile phones and can contain a link to a website or other online information. We are going to use QR Codes to create a real life “follow me” button for my.SXSW on every badge. Along with your badge photo, you will have a square bar code to scan. When you meet someone at an event, let them scan your badge with their smart phone, and they will automatically be following you on my.SXSW, where they can message you or access your contact information. Hopefully, this will cut down on the paper footprint of SXSW by reducing the need for business cards.