What’s a “good” AI figure?
To quote, directly, from The BBC Producers Guide to AI “The average AI is in the mid 70s, between 73 and 76.” [Footnote: The average AI score for drama shows is slightly higher – seemingly around 77 or 78. In 2007 I saw an internal BBC memo relating to the first episode of Jekyll having received an AI score of 79 which the memo described as “slightly below average for drama in this slot.” This suggests that the top end of “average” AI for certain drama slots can be as high as 80 and that the science of analysing AI scores – like that of ratings analysis – is evolving all the time.] “The top ranked programme over the last five years (1999-2004) has been a 92 with the lowest recorded score a 29.” [Another footnote: Since this was written there have been a couple of cases of shows achieving a score lower than 29 and on 7 October 2007 an episode of The Sopranos on E4 received a mind-boggling AI score of 96 (since matched by an episode of Prison Break on Sky). The highest AI score for an ep
