How Do You Sell Fine Art Online?
There’s no reason to be a starving artist when you have the ability to sell your artwork globally. If you don’t live in a city with a vibrant art scene, don’t worry—you can still gain wide recognition as an artist. Paintings, sculptures, drawings… there are online venues to sell any genre of art. You’ll need to strategize, however. Don’t expect to put your art up on a website or two and have the fine art-seeking masses filling up your bank account. Selling fine art online takes a degree of finesse along with skill at online networking and promotion. Create a website to showcase your art. Hire a professional web designer to give the site an original, yet professional appearance. Organize your art by year or style to make the site easy to navigate. Include a contact form on your site. Establish a niche for your work. The Business of Art website advises artists to “Define what makes you and your art unique. When you’re starting out, that’s very important for marketing success.” Keywor