STAMP OR COMPUTERIZED POSTAGE?
There is a theory that a stamp on an envelope produces a better response than a computerized postage printout. When I receive an envelope at home with a computerized mark on it I assume it is junk. We only tell you this because a local printer may offer to let you “use” his computerized postage “stamp” and pay him a bulk price for printing and postage; very convenient but probably not worth the time. There are two different stamps we use: The normal first class which, at the time of this writing, has a cost of 44 cents. The second is a Bulk First Class stamp used by professional mail houses to mail large quantities at a cost of 27 cents. This cost savings is usually passed on to you and is a major reason it can often be cheaper to mail through a production house than to do it yourself. (You cannot go to the post office and buy 10 or 100 of these; the mailer is required to do a variety of tasks including zip code sorting, along with mailing thousands of pieces to qualify.) V. RETURN ENV
