What part does the auricle play?
The ability to affect dietary behaviour using magnetic pressure therapy to stimulate precisely defined zones of the auricle is the characterising element of this treatment for weight loss. Dietary behaviour in man is the result of a complex interaction between environmental, cognitive, emotional and biological factors which, represented by sensations of hunger and repletion, take on a highly important role in influencing short term and long term food consumption and it is precisely on these conditions that auricular stimulation seems to have its main effects.