Need a life raft?
Due to the proliferation of new mortgage software programs such as website templates, online loan applications and back-end loan origination systems (LOS’s) that purport to do everything but make your lunch for you, it’s no wonder that brokers and lenders are at a loss when it comes to this never-ending sea of mortgage muck. Unfortunately, it seems evident that most mortgage brokers and lenders are at the mercy of the SS (software salespeople) who contribute to the many misconceptions that are prevalent in our basic understanding of what is a good software utility, and what is not. If you get nothing else out of this article, remember this: “Salespeople are paid for selling you a product or service without regard to whether or not it is right for your business.” Who can we blame? Can we blame the salespeople for giving us misinformation? Only if they know they are lying to us to make a sale. Most of the time, they are just doing what they get paid for. Can we blame the program develope
