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A standardized Swatch Book?

April 26, 2017book standardized swatch

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A standardized Swatch Book?

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With a standardized swatch book, the printer attempts to match a system that has been printed on one specific type of paper, using ink formulations that are different to what they use in-house, and often produced on completely different printing machinery – for example, it is known that some swatch books are produced using Dry Offset printing, which allows very high film weights to be printed…