What is OPS/P3P?
OPS (“Open Profiling Standard”) is a specification submitted by Firefly, Netscape and Microsoft to the Platform for Privacy Preferences (P3P) working group within the W3C. OPS proposes an open industry standard for the online exchange of profile information between individuals and businesses within a framework for privacy. The proposal has won the support of over 100 leading companies including IBM, American Express, Oracle, Digital, Knight-Ridder, Sun, US Web and Yahoo!