What are web analytics?
A. Web analytics are used to collect data that detail people’s behavior on the Internet. The type of data collected usually includes web traffic reports, e-mail response rates, direct mail campaign data, sales and lead information, user performance data such, and other custom metrics as needed. As a part of our search engine optimization service, Internet Business SEO applies web analytics to our clients’ websites and provides the reports as needed.
Related Questions
- Will I be prepared to sit for the Google Advertising Professional exam or the Web Analytics Association certification test after completing USF’s Internet Marketing program?
- Avinash, have you noticed any effects on the web analytics industry due to the financial difficulties on markets?
- How is ClickTale different from traditional web analytics?