Whats up with the rhino?
Marc Ecko explains the inspiration for the rhino logo: “I got back from a trade show one day and was sitting at my parents’ house trying to figure out some way to brand myself. I look up, and there, standing on my dad’s shelf was this collection of wood rhinos. ‘Hmmm,’ I thought, ‘A big, clumsy animal, but a very nimble runner — kind of like our Company — a little awkward but it can definitely move… It says our name without having to say it.
