How long will Truck Ads, LLC own the Truck Ads trademarks, service marks and trade names?
Trademark rights can last forever in the United States. In the US, registered trademarks are valid for ten years from the date of registration, and can be renewed as long as the mark is used. Q. What is trademark infringement? You may not use a trademark unless the owner has licensed the trademark to you or otherwise given you expressed permission to use the mark. In most circumstances, if you use a trademark without permission, you are committing trademark infringement. “Likelihood of Confusion” is the test for trademark infringement both under the (federal) Lanham Act and at common law. The plaintiff in trademark infringement cases are not required to prove that the infringer acted intentionally. Federal dilution laws also protect trademark owners against unauthorized use of someone’s mark on non-competing goods even when the goods and services are not related. Q. What are the penalties for trademark infringement? Under the (federal) Lanham Act, the remedies for trademark infringemen
