What is eMusic doing in response?
Next Tuesday, it is introducing an array of social networking features to its service. Let’s say you are a fan of Arcade Fire. You can already read quite a bit about the critically-acclaimed Canadian cult band on its eMusic album pages. Now eMusic will add a wealth of content from the Web 2.0 universe: the band’s Wikipedia entry, pictures from Flickr, and videos of Arcade Fire concerts from YouTube. None of this is available on iTunes or the Amazon digital music store. eMusic will also allow members to share these pages with friends on popular social media sites like Facebook, Digg, Del.icio.us and Twitter. “These are the things that we know our customers are already doing with the music they love,” says eMusic CEO David Pakman. Pakman is sanguine about eMusic’s prospects in the face of mounting competition. His goal, he says, is to make sure eMusic remains compelling at a time when his customers have other options, including thousands of MP3 blogs. “Our concern is that retail space is